Introducing the newest WAXer. Yash Keough. Originally from Ottawa, he’s spent the last nine years in Toronto honing his craft at a number of top-tier agencies including Publicis and Juniper Park on a diverse list of national clients like Rogers, CIBC and Warner Brothers. When he’s not busy building brands at WAX like Servus Credit Union and Moxie’s, you can find him building his endurance while cycling up mountains. Oh and in case you’re wondering, Yash means Jonathan in Polish. Or at least that’s what he tells us.