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WHAT CAME FIRST, THE CHICKEN OR THE AD?

Mar 06, 16 // EventsPeopleWork

We’d like to give a huge squawk out to our friends Nicole and Francine Gomes, the birdbrains behind Calgary’s newest buttermilk fried & rotisserie chicken joint – Cluck N Cleaver. But don’t let the comfort cuisine throw you – … Read More

WHO SAYS A BRAND CAN’T KICK BUTT?

Feb 16, 16 // EventsWork

For the launch of Barre Belle, a transformative fitness studio on 4th Street, we created a brand that balanced the grace and strength of a barre workout, but also reflected the bold energy of creators Jill Belland and Kristi Stuart. The … Read More

Think you pay too much for groceries? Think again.

Jan 07, 16 // Work

Ever wonder what a local grocery store ad would be like in Nunavut? Well, you don’t have to wonder anymore, because we created a campaign for Feeding My Family that does just that. There’s a twist, of course. Our campaign … Read More

NOTHING SAYS CHRISTMAS LIKE GIVING GARBAGE GIFTS.

Dec 17, 15 // Work

This holiday season, we decided to do something a little different for some of our clients by gifting them holiday ornaments made from the terrible, no good, very bad ideas that would never make it out of a brainstorming session. … Read More

WAX welcomes James Brown. Not that James Brown.

Nov 16, 15 // People

WAX is happy to announce we’ve hired James Brown, a group account director with the funkiest name in town. And while he lacks the ability to do the splits like the man who made his name famous, he makes … Read More

WAX turns 10! And there’s a lot to celebrate.

Nov 04, 15 // PeoplePublications

WAX is turning 10 and we’ve got a nice little article in the Calgary Herald to prove it. From day one, we wanted to create work that compared with anyone on the planet from right here in Calgary. And now, … Read More

WAX wins Digital Alberta Award. Drops it on dance floor.

Oct 05, 15 // Awards + Recognition

Last Friday, WAX brought home a cool new toy: A hackable Digital Alberta Award for Best Use of Experimental & Innovative Media for our work with Quickdraw Animation. It’s always wonderful to have our digital tinkering recognized … Read More

Honda, Hockey & Hartley. Now that’s a line-up.

Sep 17, 15 // EventsPeople

Nothing says hockey in Alberta like the name Bob Hartley. That’s why WAX was happy to help the Calgary and surrounding area Honda dealers bring back the Bob Hartley Honda Hockey Camp for the third year in a row. … Read More

Posters that hit all the right notes

Sep 09, 15 // EventsWork

To help promote the 2015 Honens Festival & Piano Competition, we created 10 black posters (one for each of the 10 competing pianists) and posted them on construction hoarding near the venue, creating the illusion of a … Read More