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WAX ups its strategic firepower.

Oct 27, 17 // People

We’re excited to welcome Greg Damus as Director, Strategy. Greg’s career has taken him across North America from Toronto to San Francisco to Atlanta to Calgary. He has a wealth of digital and social media experience, helping to launch the … Read More

WAX making its mark on the global stage.

Oct 18, 17 // PublicationsWork

WAX was featured by Applied Arts in an article about independent Canadian agencies who are gaining attention internationally. Since day one, we’ve aimed to do work that isn’t just ‘good for Calgary’, but recognized amongst the best in the … Read More

WAX helped The CORE Find Christmas and Some Gold Downtown

We’re thrilled to have helped our friends at The CORE win gold at the 2017 ICSC Maple Leaf award for their ‘Find Christmas Downtown 2016’ campaign. The campaign included everything from out of home boards to subway station dominations … Read More

Monique and Maddie go back to school.

We sent design director Monique Gamache and account director Maddie Gauthier back to the land of textbooks, study halls and cramming all night for exams. They spent a week in New Haven, Connecticut at the Business Perspectives for Creative … Read More

WAX offers One-Year Break to Publicis Groupe creatives

Jul 11, 17 // EventsPeopleWork

In response to Publicis Groupe CEO Arthur Sadoun’s big announcement that his agency network would be taking a one-year break from entering awards, we decided to offer their creatives a ‘One-Year Break’ from their agency with a one-year contract … Read More

We’re sitting on the Shoulders of Giants with Allseating.

Jun 29, 17 // EventsWork

This month we helped Toronto-based seating design firm Allseating launch seven new product lines for the first time at NeoCon 2017 in Chicago, one of the industry’s biggest tradeshows. The new seating lines were designed in collaboration with some of … Read More

Nick Asik returns to WAX as creative director.

May 18, 17 // EventsPeopleWork

WAX is bringing back an old face to take the creative director reigns as Nick Asik re-joins the agency where he began his career when the agency launched in 2005. Back then Nick was just a fresh-faced copywriter trying to … Read More

WAX celebrates 420 with our buds at Merrco.

Apr 20, 17 // EventsWork

Okay, so we didn’t actually partake in anything illegal (that we’ll admit here), but we did create a brand-new brand identity for cannabis payments start-up Merrco. With cannabis legalization around the corner, the brand needed to speak to governments about … Read More

WAX launches Calgary’s newest community located Northwest of Normal.

Mar 15, 17 // EventsPeopleWork

University District, Calgary’s latest innovative residential and commercial development is reimagining what a community should be. It’s what inspired our campaign platform, Northwest of Normal.

The campaign utilized everything from print and transit ads to a social and online component … Read More